APRIL  2023

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Letter from the President

Dear Friends,

Springtime is here and April is Financial Literacy Month (what a wonderful combination). This is an opportunity to look at your financial wellness and gather the information that will help you reach your financial goals. What kind of financial tips are useful to you at this stage of life? As we consider these questions for ourselves, let’s now turn our attention to donors and supporters of the organizations that we serve. What is your organization doing for Financial Literacy Month?

Chesapeake Planned Giving Council (CPGC) will celebrate Financial Literacy Month with a webinar on April 24th, that focuses on beneficiary designations. Phil Purcell is the speaker for this event. What a timely presentation.

I love to write – letters, short blurbs, posts, articles, and yes, even the occasional social media post. Well, earlier this month, I was working on a few financial wellness tips to share with a group. Here’s the short list of 5 (of course there are many more):

1. Build an emergency fund

2. Start saving

3. Set a budget and track expenses

4. Review beneficiary designations on accounts

5. Put an estate plan in place

As my fundraiser and planned giving peers can attest to - many folks support their favorite causes by naming a nonprofit as a beneficiary of a financial account. As I finished writing the financial wellness tips, it occurred to me that the CPGC webinar about beneficiary designations is right on point for Financial Literacy Month.

Let’s chat about last month and the wonderful lunch and learn event that CPGC had. It was well attended and there were new faces in the room as well as several of CPGC’s longtime supporters, members, and sponsors. Many great conversations, networking, and robust table discussions were had. The energy from that event has propelled CPGC to look toward the future with a brighter view. Thank you to the CPGC Board for your work on this event.

CPGC will have a Chartered Advisor in Philanthropy® (CAP®)Study Group that will start in the fall of 2023. Have you had your sights on the CAP®designation for a while? Well, now is the time to go ahead and get it done. CPGC’s CAP®Study Group will be virtual – so join us from wherever you are. Check out the message in this newsletter from Richard Letocha, Immediate Past President of CPGC. He will share information about the upcoming CAP® Study Group.

Join us as a member of CPGC and get involved with our Programs Committee. We are looking for new event ideas and perhaps you have a contact who would be a great guest speaker. We’d be glad to have you with us on one of our other committees as well – the Membership Committee may be where you’d like to serve. If so, let us know, and come join us.

Have a wonderful Financial Literacy Month.

All the best,
Aquanetta Betts, J.D.
President, CPGC
LinkedIn @AquanettaBetts

Upcoming Events

April 24, 2023 | 12:00 PM - 1:00 PM | Webinar

Join CPGC as we highlight the importance of prioritizing gift plans of beneficiary designations for key target markets. The presentation will explain the various types of beneficiary designations such as for retirement plans, life insurance, investment accounts, and more. The legal rules and administrative considerations will be shared. Recommendations for promotion of beneficiary decisions within the marketing plan and strategic donor proposals is included.

About the Speaker

Phil Purcell currently serves as Senior Counsel for Philanthropy on behalf of the Fellowship of Catholic University Students where he assists 15 major gift officers engaged in a $250M campaign including a $100M goal for planned giving. Formerly, he served as VP for Planned Giving and Endowment Stewardship at the Ball State University Foundation where he assisted with the successful completion of a $200M campaign, of which $65M in planned gifts was raised. He also was director of gift planning for the Central Indiana Community Foundation where he directed the Planned Giving Resource Center. Phil served as director of development and planned gifts for St. Vincent Hospital Foundation and director of planned gifts and development counsel for Rose-Hulman Institute of Technology.

He is an attorney and member of the American and Indiana State Bar Associations.  Phil is Senior Consultant and the lead planning attorney for the Heaton Smith Group, a national charitable and estate planning consulting firm. He is a legal advisor for the national Community Foundation Legal Help Desk. Phil teaches courses on law and philanthropy, nonprofit organization law and planned giving as adjunct faculty for the Indiana University Maurer School of Law and Indiana University Lilly School of Philanthropy and Fundraising School.

Phil received his B.A. degree from Wabash College and his J.D. and M.P.A. degrees from Indiana University.

Learn More & Register


Chartered Advisor in Philanthropy® Study Group Update

By: Richard J. Letocha, J.D., CFP®

The Chesapeake Planned Giving Council is convening a study group for CAP® certification.  Many of you have expressed interest – thank you!  There remains ample time for you to register your interest in participating.  The study group meetings will be held from September, 2023 to May, 2024.  This time window aligns with the support services for local study groups that are offered by the American College of Financial Services, which sponsors CAP® certification.  We’re excited to partner as closely as possible with the College and are delighted that their faculty and study group resources will be available to the cohort of CAP® students who will be a part of this study group.

The attached flyer explains the CAP® program in more detail.  Please also visit the following link for additional information, including the pricing:  https://www.theamericancollege.edu/designations-degrees/CAP

The CAP® program is designed to reflect the diverse work experiences of both advancement professionals and those in related fields.  Accordingly, we expect this cohort of CAP® students will include both fundraisers and those who work in fields such as wealth management, accounting, insurance, and law.  To help us establish a diverse cohort of students, we hope you’ll continue to share the news of the study group within your network.  As we approach the start date for the group, we’ll increasingly publicize the study group through the Council’s social channels and website.

To register your interest, or to request more information, please reach out to Richard Letocha at rletocha@jhu.edu.

Chesapeake Planned Giving Council Silver Sponsor


About the Author

Richard J. Letocha, J.D., CFP®

Director, Gift Planning

Johns Hopkins Office of Gift Planning

Chesapeake Planned Giving Council, Immediate Past President

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