Bringing Data and Trends to Life

  • August 06, 2025
  • 12:00 PM - 1:00 PM
  • Zoom

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Leveraging Giving USA to Transform Your Fundraising

Join us as we explore the latest trends in American philanthropy, This presentation unpacks the headline findings from the recently released Giving USA 2025 and other national data, delivering powerful insights that will transform how you approach fundraising in today’s evolving landscape. These reports offer crucial insights into the state of philanthropy, donor behavior and the evolving landscape of generosity in the United States. 

We will dive into:

  • The Pulse of Giving: Discover which sectors are driving donations and where giving is on the rise or decline
  • Donor Personas: Get a closer look at who is giving, how much they are giving and how motivations are changing across generations
  • Impact of Economic Conditions: Explore how inflation, market performance and economic uncertainty have influenced donor behavior 
  • Challenges and Opportunities for Fundraisers: Spot the trends that fundraisers can harness to inspire more impactful giving, even in challenging times
  • Looking Ahead: How your nonprofit can strategically position itself to thrive in this evolving landscape

Featured Speaker


Wendy McGrady

Executive Vice President & Chief Operating Officer at The Curtis Group


Wendy McGrady has more than 35 years of development and marketing experience. As executive vice president and chief operating officer at The Curtis Group, Wendy works with each of her clients to determine their unique needs and strategy. Her years of experience and expertise in relationship building make her a valuable partner to her clients and leader of The Curtis Group team. Wendy has served on numerous boards and been recognized with several professional achievement awards. She currently serves as the Chair of the Giving USA Foundation. 


Registration

Member - $25

Non-member - $60


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